All case studies Food photography and film

Min Diyarna

A signature green for Min Diyarna's cloud-kitchen delivery menu.

The brief

A cloud kitchen lives or dies inside the aggregator grid, where competitor after competitor shoots the same food on the same white. That was the starting point for Min Diyarna, a delivery-first cloud kitchen in Dubai.

How we shot it

Green was our proposal for the brand’s signature colour, and we built the full aggregator range on it, dish by dish: rolled wraps, grilled flatbreads, chopped salad and hummus. On a screen of white backgrounds, the green gives the listing a chance to stop the scroll before the dish is even read.

Delivery app photography in Dubai

Min Diyarna is a Dubai cloud kitchen, so this visual uplift was menu and delivery app photography first: a signature green and food styling made to stand out in the aggregator grid. Photolicious works from Abu Dhabi as a food photography and food videography studio, producing campaigns, films, product photography and food styling for brands in Dubai and across the UAE.

Selected work

Overhead of Min Diyarna's crisp rolled wraps striped with sumac, a pale dip beside, on a deep green surface

Overhead of four grill-marked flatbreads and a cup of pale dip on a plate, on a deep green surface

Overhead of a chopped tomato, cucumber and spring onion salad topped with fresh mint, on deep green

Overhead of hummus swirled on a plate with whole chickpeas and olive oil in the centre, on deep green

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