All case studies Food photography and film

Henry

A vintage dining atmosphere created for Henry's pickup food-truck concept.

The brief

Henry sells burgers from a pickup food truck, yet it needed to promise a fine-dining experience. With no dining room to shoot in, the table in the pictures had to be built from nothing.

How we shot it

The owner provided a private house, and we built the whole mood there with props and direction alone. The look is vintage fine dining: burgers on silver plates, fries in striped boxes, coffee in floral china and a box of cookies on a white table. Set build, props and direction all stayed in-house. The result is a table the brand does not physically have.

Selected work

Overhead of a cheeseburger with an H-branded bun on a silver plate, with fries, coffee, fried bites and a camera nearby

Double cheeseburger held up beside fries in a striped box on a silver tray, with coffee in a metal cup and a camera

Box of three Henry cookies, coffee in a floral cup and saucer, and a broken cookie on a small plate on a Henry placemat

Grid of nine Henry posts: branded burger buns on fries, cookies with coffee and burgers on silver plates

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