All case studies Food photography and film

Feno

Food photography and advertising content for Feno sandwiches and fast food in Abu Dhabi.

The brief

When Feno reached us, the Abu Dhabi sandwich and fast food brand had the product to compete, but none of the visual authority to back it. Monthly content was the work, with ads to carry it.

How we shot it

We held it to a global quick-service standard, in hard reds and oranges. A long sub is caught mid-bite, a crispy chicken burger is held up in a red spotlight, and white doodle lines play over the food. Then we ran the ads behind the content.

Selected work

Chicken and pepper sub with cheese sauce, mid-bite, white doodle lines drawn over it on a red and orange set

Crispy chicken burger with cheese, lettuce and avocado on a wooden ledge, the word Hungry in white script on red

Two hands in a red spotlight, one holding a crispy chicken burger, the other a burger traced in white doodle lines

Grid of twelve Feno posts in red and orange: chicken burgers, long subs, fries and cheese sauce

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