All case studies Food photography and film

Adore: Chocolate Campaigns

A series of Adore chocolate campaigns, each developed around a different creative concept.

The brief

We have shot six-plus campaigns for Adore, a chocolate brand in the UAE, and no two have shared a direction. The Adore team is rarely on set. That trust means we build each concept ourselves, get it approved, then shoot it.

How we shot it

Each campaign gives the chocolate a different world, from red velvet through the rest of the range. Up close, that means pomegranate-shaped chocolates piled in a bowl, green filling piped into moulds and melted chocolate running in long strands from a mould of spoon shapes. Everything from the first idea to delivery stays in-house, and a new idea every time is the baseline here, not a bonus.

Chocolate campaigns produced in-house

More than six campaigns for Adore, a UAE chocolate brand, each with its own concept, food styling and product photography, produced in our studio. Photolicious is an Abu Dhabi food photography and film studio: food styling, product photography, videography and full campaigns for food brands in Dubai and across the UAE.

Selected work

Red pomegranate-shaped chocolates in a white bowl, one lifted with tongs, with truffles in front and more chocolates behind

Green filling piped from a bag into a tray of chocolate-lined moulds, a gloved hand above

Four chocolates in different shapes in a row on a cream ledge above a brown background, one flecked with gold

Melted chocolate dripping in long strands from an upturned mould of spoon shapes, held by a gloved hand

Tell us about your food project

Share your brief, where the work will be used and your intended dates through our enquiry form.

Start a project brief